October 22, 2025

The Hidden Challenge of Going AI First: What Most Companies Miss

Adam and Andy discuss why real AI transformation starts with leadership, not technology. From the CEO’s “aha moment” to acting before the data is perfect, they break down what separates companies experimenting with AI from those truly becoming AI-first.

In this episode of AI First with Adam and Andy, Adam Brotman and Andy Sack explore what it really takes for organizations to transform with AI. They argue that the journey doesn’t begin with data lakes, councils, or playbooks, it begins with leadership.

The conversation dives into why CEOs need their own “aha moment,” how to empower internal change agents, and what it looks like when teams stop waiting for readiness and start making better decisions, faster. Adam also shares a real-world example of helping a CEO unlock major business value using GPT-5 Pro in just minutes.

It’s a candid look at the mindset, culture, and urgency that define truly AI-first companies.

Download the transcript.

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